Lumiant signs two industry stalwarts on its path to success

Lumiant signs two industry stalwarts on its path to success

Software supported advice platform, Lumiant, has announced two new senior appointments to support its aspirations to transform financial advice globally. Ex-Midwinter CEO, Jeff Hall, will join the Lumiant board as a Director. While industry veteran, former founding director of Shadforth, and author of The Life-First Advisor, David Haintz, joins as an Ambassador.

Lumiant is on a mission to make financial advice the noble profession it deserves to be. Its proprietary software supported advice process helps Financial Advisers uncover what clients truly value in life. The platform then enables Advisers to capture and record financial goals, strategies and tasks that will shape and sustain extraordinary lives for their clients.

Santiago Burridge, CEO and Co-Founder of Lumiant, believes the two new appointments will see Lumiant take another leap forward in its growth journey. In addition, the appointments will provide further confidence for Advisers to adjust their value proposition and reap the benefits of life-centred advice.

“With Jeff and David joining the team, Financial Advisers have two of the industry’s most influential executives supporting them in their journey towards life-centred advice. Both have a passion for enhancing the value proposition for Advisers and helping them to deliver extraordinary advice,” said Burridge.

“There is a complete alignment between Lumiant, Jeff and David, which makes these appointments so exciting. Not only will they bring incredible knowledge and experience to Lumiant, but they will also unlock new growth opportunities for the company. There is no bigger endorsement that what we’re doing is right for us and the industry at large.”

David Haintz has been appointed to the newly created role of Lumiant Ambassador, where he will be responsible for helping to grow the brand in Australia and abroad. A CFP, past director of the Financial Planning Association of Australia, and strong advocate for the transition to ‘above the line’ values and goals-based advice, he has been instrumental in the push for professionalism in the Financial Advice industry.

David has a passion for enhancing the value of advice. He joined Lumiant because it is the perfect platform to support Advisers undergoing a critical transition from a product sales-based occupation to selling professional services and advice.

“As advisers move from price-takers to price-makers, many struggle to articulate their value. This creates an issue around cost, as they cannot demonstrate the value of their advice. Lumiant removes this issue as it shifts the conversation from product to people and from money to meaning,” said Haintz.

“The beauty of the Lumiant platform is that it captures all these wonderful conversations in a high-fidelity platform that enables Advisers to demonstrate both the tangible and intangible value of advice. I don’t believe there is another platform on the market that captures ‘above the line’ advice as well as Lumiant that ultimately helps clients to live their best possible lives.”

Jeff Hall is joining the board of Lumiant as a director, where he will be responsible for guiding Lumiant’s commercial and operational direction. Jeff brings over 20 years of experience working in business advisory roles within the financial services and IT industries. Before Lumiant, Jeff was CEO at Midwinter prior to selling to Bravura Solutions. Jeff’s other experience includes being a Director at EY consulting within Wealth and Asset Management, a Division Director at Macquarie Bank for Coin Software and a technology consultant with Accenture.

Having seen the ins and outs of the advice technology industry, Jeff is keen to bring much-needed change. Working with Lumiant to uncover commercial and operational opportunities that deliver enhanced value to Advisers.

“Having been in the financial services industry for many years,  I see a lot of opportunity for new technology to assist and serve financial planners. While there are smart investment and managed accounts platforms, there has been very little to support Advisers in nurturing their relationships with clients,” said Hall.

“Lumiant provides Advisers with an extraordinary client experience through its software supported advice process. I am delighted to join Lumiant and be part of its journey in transforming the advice sector.”

Lumiant continues to raise capital to fund its aggressive growth plans in Australia and abroad, with more than $800,000 being raised in its extended Seed equity crowdfunding round to date. David and Jeff bring considerable expertise for Lumiant to execute its plans and deliver value to Advisers and its shareholders alike.