SocietyOne doubles down on broker channel with expanded Loan Market Group partnership

SocietyOne doubles down on broker channel with expanded Loan Market Group partnership

Digital finance platform SocietyOne has expanded its partnership with Australasia’s largest broker network, Loan Market Group, in an agreement that enables its brokers to offer more choice and outcomes to customers.

Loan Market brokers have been recommending SocietyOne’s award-winning products and services to customers since 2019, but the new partnership now extends to businesses within Loan Market Group’s other aggregators – PLAN Australia, Choice Aggregation and FAST Group.

SocietyOne has so far facilitated 5,000 personal loans with a value of $125 million through the broker channel.

Tony MacRae (pictured), SocietyOne’s Chief Commercial Officer said, “SocietyOne is proud to partner with the Loan Market Group and bring the SocietyOne experience to their brokers and ultimately their customers.

“Simple, fast, and easy personal lending is what we provide where a broker can get a quote in two minutes and complete an application in about five minutes. This is a great opportunity to offer our award-winning products and service through a broker network that prides itself on delivering great customer outcomes.”

Sam White, Loan Market Group’s Executive Chairman added, “Loan Market Group offers industry-leading support for brokers across all our aggregators. Providing access to best-in-class solutions for the wide-ranging needs of their customers is part of that commitment. The focus SocietyOne places on investing in their technology solutions, along with their strong offering to customers, makes them a good fit for all our businesses.”

The 100% family-owned Loan Market Group was expanded in March 2021 with the acquisition of formerly NAB-owned aggregators, PLAN Australia, Choice Aggregation Services and FAST Group.

Like SocietyOne, Loan Market Group is also an award-winning tech innovator. Its bespoke CRM, MyCRM, won the company the Mortgages category of the 2021 Australian Digital Technology Awards, while Loan Market was ranked #1 for IT and CRM Support in the 2021 MPA Brokers on Aggregators survey.