Klarna brings Pay Now to Australia
Klarna, a leading global retail bank, payments, and shopping service that helps consumers save time and money, be informed and in control, announce the launch of “Pay Now”, one of Klarna’s fastest-growing products, to the Australian market. Adding to its already popular “Pay in 4” option, Klarna’s “Pay Now” payment method enables consumers to pay immediately and in full.
With this launch in Australia, and eight other Klarna markets, Klarna will become the go-to for any type of purchase. Sebastian Siemiątkowski, CEO and Co-Founder of Klarna, said, “With the introduction of Pay Now, Klarna will offer consumers the choice to pay immediately and in full, alongside our sustainable, interest-free Pay in 4 service. From large purchases to everyday essentials like transport and entertainment, Klarna provides shoppers with maximal choice, control and flexibility in how they pay for every single purchase and rewards them for every payment they make on time.”
How Pay Now works
Klarna is launching its popular “Pay Now” payment method in Australia as part of an entirely redesigned “one-click” checkout flow, enabling consumers to pay immediately and in full wherever Klarna is available. Consumers simply connect their preferred payment card to their Klarna account and safely pay in full at every Klarna retailer.
The introduction of Pay Now comes as part of a new Klarna checkout flow, which will be implemented across all Klarna retailers resulting in a consistent, recognisable experience for consumers every time they select Klarna at checkout. At the heart of the new flow lies the review screen, which gives consumers a quick and transparent overview of their order, their payment schedule and chosen payment card. The consumer’s billing details will be pre-filled and their preferred payment option will be set as a default, enabling a one-click experience that saves time at every checkout.
This product expansion follows closely on the heels of the launch of the company’s all-in-one shopping app across 17 markets, which empowers consumers to shop with Klarna at any online store and is used by over 45 million consumers worldwide. Consumers in these markets will now be able to manage all of their payments, redeem their rewards and access a wide range of services and content in the Klarna app.
These product developments also reflect Klarna’s continued growth globally and in Australia; the Klarna app has been downloaded more than 1 million times in Australia, and local shoppers have used the app to shop from more than 25,000 retailers. Country Road Group, Cotton On Group, Sephora, Oroton, Kogan and Adore Beauty are among the leading retailers who have integrated Klarna’s technology.
