Iconic banks, retailers and FinTechs help eftpos reimagine Aussie payments with eQR

eftpos today announced that some of nation’s most iconic banks, retailers and FinTechs  – Commonwealth Bank, National Australia Bank, Coles, Woolworths, Azupay, Beem It and Merchant Warrior – are partnering with eftpos to support the rollout of its new QR payments platform, eQR.

eQR aims to provide Australian consumers and merchants with better, simpler, data-rich payments experiences no matter where consumers choose to shop –  online, mobile or at the checkout – and will begin to rollout as a new consumer payment option before Christmas.

eftpos CEO Stephen Benton said it was great to have early partners in the banking and retail community of the calibre of Commonwealth Bank, National Australia Bank, Coles, Woolworths because the eQR platform is about reimagining the Australian payment experience, especially when businesses are looking to new digital innovations to help improve efficiency and create better customer experiences beyond payments.

FinTech partners like Merchant Warrior, Azupay and Beem It will also help drive innovation and onboard more Australian merchants to eQR before Christmas and beyond, in categories such as online entertainment, charities and fast food, with a pipeline of value-added features starting with payments.

Benton said the rollout comes at a perfect time when Australians have already become familiar with QR code technology through daily interactions with COVID19 check-ins.

“We expect eQR will quickly become the QR equivalent of eftpos Tap& Pay on debit cards.  COVID has changed customer behaviour and Australians are now ready for the enhanced payment experience offered by eQR. It is great to have the support of iconic brands like Commonwealth Bank, National Australia Bank, Coles, Woolworths, Azupay, Beem It and Merchant Warrior as we roll this out across the country,” Benton said.

“The eQR platform aims to provide better experiences for consumers and merchants through added security, loyalty, offers and digital receipts, no matter where they choose to shop – online, on their mobile or at the checkout.”

eftpos completed the first stage of the eQR build in July 2021 and is currently in trial with several Australian merchants.

Coles General Manager of Financial Services Paul Askew said, “Coles is looking forward to working with eftpos to improve the customer experience when using eQR to make a payment in our stores and linking this to other functions such as loyalty.”

Woolworths Group’s Wpay Managing Director Paul Monnington said it was pleased to adopt QR to help offer its customers a simple way to combine payments and rewards in one transaction. “We know speed and ease through the checkout are increasingly important to our customers amid their busy lives. Now is the perfect time to introduce QR and we look forward to building the next generation of seamless payment experiences with eftpos in the months ahead.”

Azupay CEO John Murphy said, “Azupay has been an early force in the FinTech space supporting QR codes for payments. It’s great to see them become widely available as an option for Australians to pay through eQR. We’re excited to be applying our deep experience to support the adoption of eQR by more merchants across Australia.”