UpSure launches multiquote cyber insurance offering for Australian Startups and SMEs, powered by Insurebot
UpSure, a leading insurance broker for startups and technology companies, has launched an innovative cyber insurance product, designed specifically for Australian startups and SMEs. The new offering allows business owners to obtain up to three competitive quotes from leading cyber insurers – Agile, Emergence, and Blue Zebra – within minutes, with the option for instant coverage.
Powered by Queensland-based insurtech, Insurebot, this service is the first of its kind in Australia, providing a seamless digital experience for business owners looking to protect their operations from the growing risks of cyber threats. By visiting UpSure.com.au/cyber, customers can easily access quotes and secure coverage in just a few clicks.
The Rise of Cyber Insurance and Coverage Gaps for Startups and SMEs
As cyberattacks increase in both frequency and complexity, cyber insurance has become an essential tool for businesses to mitigate risk. However, while large enterprises have embraced these policies, a significant coverage gap exists among startups and SMEs. Many smaller businesses are either underinsured or not insured at all against cyber risks, leaving them vulnerable to potentially catastrophic financial and operational losses.
Startups and SMEs often believe they are too small to be targeted, or they struggle to navigate complex insurance products tailored to larger organisations. This has led to a growing demand for simplified, accessible cyber insurance that meets the needs of smaller businesses.
“Cyber insurance is no longer a luxury; it’s a necessity for businesses of all sizes, particularly in today’s digital economy,” said Matt Almond, Co-Founder and CEO of UpSure. “With this offering, we’re bridging the gap by making cyber coverage more accessible and tailored to the specific needs of startups and SMEs, so they can safeguard their operations with ease.”
By partnering with leading insurers and leveraging Insurebot’s technology, UpSure aims to provide startups and SMEs with the protection they need to thrive in an increasingly connected and threatened environment.
