SuperConcepts partners with The Principals' Community

Enterprise SMSF provider SuperConcepts has partnered with The Principals’ Community.

The partnership will provide 122 member firms and circa 1,220 financial advisers access to SuperMate enterprise SMSF software, SMSF administration solutions and SMSF education and technical support services.

Matthew Rowe, CEO of SuperConcepts, stated, “We believe in more Australians taking control of their superannuation through SMSF’s. Our SuperMate software enables Accountants and Financial Advisers to provide their clients a technology enabled SMSF solution with an intuitive interface, thoughtful design and cutting-edge features and automation. Partnering with The Principal’s Community is another step forward for our business in supporting this vision.”

Kon Costas, Managing Director of The Principals’ Community, said, “We support our members through four key pillars – community, governance, scale and education.  Our partnership with SuperConcepts adds to our value proposition and is a network and cultural fit for our members.”

This announcement follows a series of impactful updates and enhancements since SuperConcepts acquisition from AMP in June 2023. Spearheaded by a hand-picked management team with deep SMSF experience, the revitalised SuperConcepts has made it a priority to improve technology-driven client outcomes.