Square powers Kanye West “Pablo” pop-up stores Australia, the US & Canada

Square is making selling Yeezy. Kanye West announced today that Square is the exclusive point-of-sale at Kanye’s “Pablo” pop-up stores in Australia, the U.S., and Canada this weekend.

The previous Pablo NYC pop-up store reportedly generated more than $1 million in a weekend from fans eager line up for blocks to purchase Kanye’s “The Life of Pablo” clothing collection. Square Reader, which launched in Australia in March 2016, will be powering the Melbourne and Sydney Pablo pop-ups with point-of-sale and credit card acceptance using the smallest, most mobile and most affordable card payment device in market. Customers will be able to check out quickly with Square and start wearing their TLOP merch immediately.

Both locally and around the world, Square has been chosen as the exclusive point-of-sale and payments partner for a variety of artists, pop-ups and events. In Australia, Square has provided point-of-sale and card payments for events including Flour Market, SPRING1883 and the upcoming 2016 Melbourne Spring Fashion week. Globally, Square has supported major events including Coachella in Indio, and Panorama in New York. Event organisers recognise Square’s simplicity and reliability in running operations, training staff and tracking all their sales in one place.