Practifi integrates with XPLAN to create an end to end business technology solution for Australian financial advisers.

Practifi integrates with XPLAN to create an end to end business technology solution for Australian financial advisers.

Practifi, the business management platform for financial advice, has today announced their integration with Iress XPLAN, which will be available to clients in their forthcoming product update.

The integration will provide advisers with a business management solution that proactively improves compliance and increases efficiency by eliminating data duplication with a single, fully integrated client record.

Leveraging the recently released Iress Open API, Practifi Chief Commercial Officer, Adrian Johnstone described the integration as ‘genuinely game changing for advice firms and licensees of all sizes.’

Johnstone added, ‘this integration ensures advisers can pair Australia’s most used advice tool with a genuine industry specific business management platform for the first time. With our ability to unify data across advice, accounting, broking and more, advice firms finally have the single client view once felt impossible.’

In a post Hayne Royal Commission environment, Practifi provides advisers and licensees the ability to proactively monitor compliance, tracking every interaction with full audit history. Practifi CEO, Glenn Elliott commented, ‘our vision to enable advice firms to be compliant by design is made far more possible through this integration.’

Elliott added, ‘the combination of our deep industry solution, blending high-levels of configuration with a rich customer success strategy and extensive ecosystem of specialist systems, has been embraced in every market we’ve entered.’

Elliott goes on to say, ‘our focus on ensuring advice firms and licensees can run all aspects of their businesses from sales pipeline, through client management to business analytics, in one industry specific application without the need for costly custom development has been found to be truly unique in global markets.’

Practifi’s integration with XPLAN will form part of their upcoming product release, Sangiovese, their 15th major update since inception.

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