Limepay goes on hiring spree after raising $21m, with 7 senior hires
Enterprise payments and white label BNPL fintech Limepay has kicked off 2021 with a bang, signing a series of high level appointments ahead of a potential ASX listing in the second half of the year.
Appointments beginning in 2021 include outgoing CEO of XE.com and former Oz Forex CFO and Deloitte executive Mark Ledsham, who will begin as the Chief Financial Officer tasked with guiding Limepay through the anticipated ASX listing.
Former Yahoo managing director and CEO at MediaCom Australia Willie Pang has also been appointed to the Limepay board as an independent Non-Executive Director.
These two join Katie Johnston, who joins as General Counsel and Company Secretary, and who has worked across Corporate Advisory, M&A, and Capital Raising including at King & Wood Mallesons and most recently at The Fold Legal.
Also joining the team is former Zip Co executive Claire Alexander, who starts as Head of People & Culture, former PayPal and Westpac marketing executive Jessica Turnbull who begins as Head of Marketing, and former Westpac, NAB, and Amex partnerships and product expert Eric Tsang who joins as Head of Partnerships.
The new recruits join Andy Britz, a life-long technology developer and software architect with over 20 years’ experience, who began as Chief Technology Officer at the end of 2020.
The newly bolstered leadership team has been hand-picked to provide a solid foundation of talent to implement Limepay’s pre-IPO strategy, says founder & CEO, Tim Dwyer.
“We are deploying a portion of the roughly $30 million we have raised within twelve months to build a seriously high-powered team with a long track record of scaling finance and tech companies,” says Mr. Dwyer. “With these new additions, we are extremely confident about the team we have driving our pathway to a potential ASX listing.
“As the only Aussie BNPL with a truly unique white label payments and enterprise offering, we are also confident we will continue to receive strong investor support as we scale. We have been able to attract such incredible talent already, and are looking forward to welcoming many more to our ranks in the coming months,” concluded Mr. Dwyer.
Limepay’s new CFO Mr. Ledsham said his vast experience as CEO, CFO, and Chief Revenue Officer across global and ASX-listed forex, currencies, and technology organisations will significantly aid him in fortifying Limepay with additional finance, governance, and public markets expertise.
“Coming from a long background in the finance and technology space, across a multitude of diverse but complementary roles has given me a unique perspective into what it takes to structure and scale a company in both the private and public arenas,” said Mr. Ledsham.
“I chose Limepay because I believe it has the greatest long-term potential of all the players in the BNPL sector, and because the team being assembled to fulfil the founders’ vision is truly world-class.”
Limepay has well over 100 merchants signed onto its platform, including Accor, EB Games, Domain and Puma, with Underlying Merchant Sales growth in excess of 150 per cent Quarter on Quarter.
