Celebrating Earth Day: How Rush Gold is making a sustainable impact
By Jodi Stanton, Co-Founder & CEO, Rush Gold
As we celebrate Earth Day this week, it’s crucial to reflect on the ways in which businesses can contribute positively to our planet’s well-being.
At Rush Gold, sustainability isn’t just a buzzword; it’s at the core of everything we do. Here are four key initiatives through which we’re making a meaningful difference:
Ethical Sourcing
At Rush Gold, we understand the importance of responsible sourcing, especially when it comes to precious metals like gold and silver. That’s why we’re proud to exclusively source all our gold and silver from licensed international wholesale dealers who adhere to the highest ethical standards. Our partners are certified by The London Bullion Metals Association (LBMA), ensuring that the gold we offer meets stringent criteria for weight, appearance, safe handling, and marketability.
Furthermore, we prioritize transparency and accountability by subjecting all customer gold to rigorous purity audits conducted by Bureau Veritas, a trusted verification testing service with a rich history dating back to 1828.
And as the world’s first digital physical gold provider to formally sign the LBMA’s Precious Metals Global Code of Conduct, we uphold principles of ethics, compliance, governance, and risk management throughout our operations.
Virtual Gold Debit Card
Our commitment to sustainability extends beyond sourcing to every aspect of our business, including our payment solutions. With the Rush Gold Debit Card, customers can enjoy the power of gold every day without contributing to plastic waste. Unlike traditional plastic cards, our virtual gold card allows you to pay for what you want, when you want, with the added benefit of knowing that you’re supporting eco-friendly practices.
By eliminating the need for physical cards, we reduce the environmental impact associated with plastic production, usage, and disposal. It’s a small change that makes a big difference in preserving our planet for future generations.
Sustainable Gifting
In addition to offering sustainable payment solutions, Rush Gold provides a unique opportunity for customers to give the gift of gold and silver. Our gold and silver gifting service allows you to instantly send precious metals as gifts, even to loved ones overseas. Not only does this offer a meaningful and enduring present, but it also ensures that your gift won’t end up in a landfill like many traditional gifts do.
By choosing gold and silver gifts, you’re not only giving something of lasting value but also supporting sustainable practices that minimize waste and environmental harm.
Embracing Productivity and Sustainability
At Rush Gold, we understand that a sustainable business isn’t just about environmental practices; it’s also about fostering a healthy, productive work culture. That’s why we’ve embraced a flexible work model that allows all team members to work from home, take flexible holidays, and choose hours that suit them best. This not only promotes a healthier work-life balance but also enhances productivity by empowering our team to work in environments where they’re most comfortable and productive.
By adopting a remote work culture, we’ve significantly reduced our carbon footprint as a company. Without the need for daily commutes to a centralized office, our team members collectively save thousands of miles in travel each year, resulting in lower emissions and less environmental impact. This reduction in transportation-related emissions aligns with our commitment to sustainability and reflects our dedication to minimizing our environmental footprint wherever possible.
As we celebrate Earth Day this week, let’s remember that every action, no matter how small, can make a difference in preserving our planet. We’re proud to not only prioritize sustainability in our sourcing and operations but also in the way we work. By embracing productivity-enhancing remote work practices, we’re demonstrating that businesses can thrive while also reducing their impact on the planet. Join us in our commitment to a greener, more sustainable future for our children.