Australian charities adapt to cashless society with arrival of Apple Pay
The charity sector needs to adapt to a world without cash, according to the CEO of Cancer Council Australia, which is set to be one of the first Australian charities to use Apple Pay.
ANZ announced on Tuesday that Donate with Apple Pay would be available on its Shout For Good fundraising platform, providing more than 60 of its aligned charities with an “easy and secure way to offer digital payments”.
Apple Pay allows Australians to donate to charities through their mobile phone, or online, and eliminates the need to enter billing and contact information, create an account or fill out long forms to check out.
Cancer Council Australia will be one of the first charities to use the digital wallet when it stages its Australia’s Biggest Morning Tea fundraising event on Thursday.
Cancer Council Australia CEO Professor Sanchia Aranda told Pro Bono News they were “thrilled” to be using the new digital giving mode, which would “provide another easy option for our supporters to donate”.
“In our increasingly cashless society, offering options to support our work through digital payments is important,” Aranda said.
“Innovative new solutions like Apple Pay make it easy for people to donate, helping to fund our vital work across cancer prevention, support, advocacy and research.”
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Source: Australian Charities Adapt to Cashless Society With Arrival of Apple Pay | PBA